CLEVELAND, Ohio – Super Bowl LV kicks off tonight after the usual hoopla that swells around the annual game.
It’s a big enough deal to draw 100 million viewers – many of whom are interested in seeing the battle between quarterbacks Patrick Mahomes and Tom Brady while others will tune in more for the ads and halftime show.
Super Bowl LV: Kansas City Chiefs vs. Tampa Bay Buccaneers, 6:30 p.m. Sunday, Feb. 7, CBS.
Here’s a compilation of some of our stories leading up to Super Bowl 55:
ENTERTAINMENT: 55 things: Super Bowl LV what to know, trivia, bets, entertainment, more
From the trivial to the mundane, the wagers to the food, from how many times the coin toss comes up tails to how much winning players receive, our annual factoids compilation has you covered: About the game, wagers, food and much more
ADVERTISING: Advertising in 2021: Upcoming trends, types of ads to expect
We examine advertising trends over the last four games to see what we can expect. A marketing expert weighs in about trends in this year’s game: About advertising in the game
ENTERTAINMENT: Notable Clevelanders make predictions between Kansas City, Tampa Bay
Our annual survey rounds up notable Clevelanders from various walks of life and gets their take on who will win, the score and a brief reason why. We talk to folks in the arts, media, sports and other worlds. About their predictions
ADVERTISING: Preview: Familiar names out, Covid in, but always room for humor
It’s been a trend the past few years for many advertisers to post their commercials days before the game. Why not? If you are paying $5.5 million for a 30-second spot you might as well get as much bang for your buck as possible: A sneak peek at some of this year’s ads
I am on cleveland.com’s life and culture team and cover food, beer, wine and sports-related topics. If you want to see my stories, here’s a directory on cleveland.com. Bill Wills of WTAM-1100 and I talk food and drink usually at 8:20 a.m. Thursday morning. And tune in at 8:05 a.m. Fridays for “Beer with Bona and Much, Much More” with Munch Bishop on 1350-AM The Gambler.
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